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Explore Our Soho Store

Soho Store Location

Introducing Simply Pleasure's seductive Soho haven! Indulge your desires at our brand-new Simply Pleasure store in the heart of Soho, London! Discover a captivating world of erotic delights that will leave you craving for more.

Our Soho location is your ultimate destination for a tantalising selection of sex toys, premium fetish wear, seductive lingerie, lubes, and more. Our friendly and knowledgeable staff are ready to assist you discreetly, ensuring your every need is met. With a wide range of products and competitive prices, your deepest fantasies are now within reach.

Visit our store today (see below for the address), and for enquiries, call 020 7287 0547. Unleash your desires today!



Our Soho location is your ultimate destination for a tantalising selection of sex toys, premium fetish wear, seductive lingerie, lubes, and more. Our friendly and knowledgeable staff are ready to assist you discreetly, ensuring your every need is met. With a wide range of products and competitive prices, your deepest fantasies are now within reach.

Amidst this erotic tapestry, one name stands out – Simply Pleasure. Located in the iconic Soho district, our store beckons with a promise of adventure and pleasure. Curious to discover the best in sensual delights? Ask our friendly staff about our wide range of products or explore our exquisite fetish wear collection. London's secrets await you at Simply Pleasure.

Your Go-To Adult Store in Soho for the Kinkiest Toys and Sexiest Clothing

In the heart of the bustling metropolis lies a world of provocative intrigue - London's vibrant adult scene. From discreet boutiques tucked away in quiet corners to the more prominent and enticing shops, the city holds countless stories of indulgence waiting to be unveiled.

Amidst this erotic tapestry, one name stands out – Simply Pleasure. Located in the iconic Soho district, our store beckons with a promise of adventure and pleasure. Curious to discover the best in sensual delights? Ask our friendly staff about our wide range of products or explore our exquisite fetish wear collection. London's secrets await you at Simply Pleasure.

Why We’re Easily One of the Best Stores to Satisfy Your Naughty Wishlist

At Simply Pleasure, we're your passport to a world of unbridled passion, and our Soho store in the heart of London is your gateway to indulgence. We're not just an "original adult store"; we're an erotic emporium offering the finest in pleasure products.

Explore our unrivalled selection of kinky toys, from luxurious leather essentials to tantalising butt plugs that cater to every desire. Our sexy clothing collection, curated for every gender and fantasy, lets you express yourself in style.

Proudly serving the UK, we invite you to add a touch of spice to your life with a visit to our Soho location. Discover a haven for all, including the vibrant gay sex community. Simply Pleasure is undoubtedly the best sex shop in Soho!

All the Top Brands Under One Roof

We've curated an unparalleled collection of pleasure products, bringing together the industry's top brands for your delight. Whether you're seeking the exquisite sensations of a Fleshlight or the thrilling adventures of Motor Bunny, we have it all.

Explore a world of fantasies with Autoblow and Bondage Bearz, or indulge in the sensual creations of Doc Johnson and Rawhide Toys. But that's not all – we proudly stock our own exclusive line of products, ensuring you experience the epitome of satisfaction.

Unveil your desires with the best brands in the business, all waiting for you at Simply Pleasure. Your pleasure, our passion.

Transport – How to Get to Our Soho Store


Finding your way to Simply Pleasure is a breeze. If you're traveling by bus, hop off at the Trocadero / Haymarket bus station (Stop ID: 47458) - we're just a short stroll away. For those arriving by train, Charing Cross station is your gateway to pleasure.

The London Underground offers easy access with the Piccadilly Circus station nearby. And if you prefer to drive, park conveniently at the NCP London Soho Brewer Street carpark.


No matter your choice of transport, our Soho location is just moments away. Embark on your journey to desire with ease – our site is open for business and we’re eagerly waiting to serve our many new users.

Why Come to Simply Pleasure in London?

At Simply Pleasure, we take pride in being one of the largest and most sought-after sex shops in the Soho area. Nestled in the heart of this iconic London district, our flagship store boasts an excellent array of products sourced from the biggest names in adult retail.

Whether you're in the mood for innovative sex toys, exploring the realms of premium fetish gear, or adorning yourself in seductive lingerie and clothing, we've got you covered. Our extensive selection also includes all your sensual essentials like lubes and massage oils.

For many years, we've been dedicated to fulfilling the desires of our valued customers across the UK. Visit us on Brewer Street, and experience Simply Pleasure – where unforgettable pleasure begins.

Find Our Store Quickly and Easily

Our store is super easy to find, just proceed to the following address and see what lies beyond our front door:

29-31 Brewer Street
 Soho
London
W1F 0RT

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